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Phoenix Marketing Associates provided JDRF’s national office with detailed social media marketing plan to bolster efforts of Charity Buzz Auction; plan was executed throughout more than 80 JDRF chapters nationwide.
Phoenix, AZ— Phoenix Marketing Associates (PMA) was engaged by JDRF’s national headquarters in New York to produce an extensive marketing, social media and email plan to help promote a nationwide fundraiser on www.CharityBuzz.com, which includes exclusive items donated to regional chapters for the benefit of JDRF.
PMA developed a month-long campaign outlining daily social media posts for each chapter’s Facebook and Twitter accounts, as well as messaging for a series of email blasts throughout November 2012.JDRF Logo
PMA previously aided JDRF’s national office last spring in putting together and executing a very successful campaign which grossed over $24K in donations, in addition to five extra items brought back into their respective Gala ballrooms with over $10K in guaranteed proxy bids.
“We’ve really enjoyed working with JDRF on not only a local level but on a national one as well, and look forward to aiding their future marketing and fundraising efforts,” explained Jason Jantzen, President of Phoenix Marketing Associates.
About Phoenix Marketing Associates:
Phoenix Marketing Associates works with small to medium sized businesses across North America to provide targeted and results driven marketing solutions on a contract basis within any budget. Their consultative approach allows for a thorough needs analysis which translates into an effective marketing and PR strategy that saves their clients time and money while providing maximum exposure.
By assigning a team of qualified professionals to each individual situation and utilizing the most current communication and online demand generation technologies, Phoenix Marketing Associates enables businesses to achieve Fortune 500 results on an entrepreneurial budget. For additional information, please visit http://www.PhoenixMarketingAssociates.com.

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Media contact:
Laura Strickland
Phoenix Marketing Associates
602-282-0202