Archive for the ‘News: Clients’ Category
Phoenix Marketing Associates Restaurant Client, Tryst Cafe Named Best New Restaurant by Phoenix Magazine
Famed Tryst Café takes honors as “Best New Restaurant” by Phoenix Magazine.
Phoenix, AZ— Phoenix Marketing Associates client, Tryst Cafe has recently been named one of Phoenix’s Best New Restaurants as named by Phoenix Magazine.
Tryst Cafe opened last December and has become a favorite among foodie and general diners alike. Offering a diverse menu ranging from the award winning Hawaiian Breakfast to classics like the “Bring it on” burger, Tryst truly has a diverse menu which will satisfy any palette. In addition, they take pride in offering the very best in fresh, organic fare all the way through their menu including their organic wine, beer and spirits.
Located in North Phoenix off of Tatum and the 101, Tryst now offers live music on Monday evenings along with the most affordable happy hour in town.
Phoenix Marketing Associates currently performs social media marketing and public relations services for Tryst Café as well as for the restaurant ownership group’s other Phoenix area ventures: Sami’s Gyro’s and Mama Gina’s Pizzeria.
About Phoenix Marketing Associates:
Phoenix Marketing Associates works with small to medium sized businesses across North America to provide targeted and results driven marketing solutions on a contract basis within any budget. Their consultative approach allows for a thorough needs analysis which translates into an effective marketing and online PR strategy that saves their clients time and money while providing maximum exposure.
By assigning a team of qualified professionals to each individual situation and utilizing the most current communication and online demand generation technologies, Phoenix Marketing Associates enables businesses to achieve Fortune 500 results on an entrepreneurial budget. For additional information, please visit http://www.PhoenixMarketingAssociates.com
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Media contact:
Jason Jantzen
Phoenix Marketing Associates
602-282-0202
Phoenix Marketing Associates Client, Yogurtology Teams up with the Phoenix Fire Department for Annual Smoke Alarm Walk
Local Yogurtology franchisees takes cause to heart; provide incentive to community to replace old smoke alarms.
Phoenix, AZ—October 7, 2011— Jim and Mindi Osborn, owners of three Valley Yogurtology locations and long time supporters of the Phoenix Fire Department’s annual smoke alarm walk have announced a program which incentivizes the community to change out their old smoke alarm while catering to sweet tooths everywhere.
This Saturday, October 8th, bring your old smoke detector to the participating Kierland Village Center, Shea Scottsdale Center and Scottsdale Fashion Square locations along with your receipt of a newly purchased smoke alarm and receive a free cup of Yogurtology frozen yogurt. Offer good at these locations only.
The annual smoke alarm walk has been very close to the hearts of the Osborn’s since 2005 when they tragically lost their son, T.J. in an apartment fire. The senseless loss was due to the lack of a working smoke alarm in the apartment which also claimed the lives of two other individuals.
The event at the three Yogurtology locations coincides with the Phoenix Fire Department’s efforts this Saturday where uniformed firemen and volunteers will walk door to door through Valley neighborhoods educating residents on the dangers of fire and installing new smoke alarms free of charge. To date, the collective efforts of the Phoenix Fire Department and the Osborn’s have resulted in nearly 8,000 new smoke alarm installations.
“We’re very grateful to be partnering with the Osborn’s and Yogurtology for this important event–their efforts will truly raise awareness within the community which is key to the success of our annual smoke alarm walk,” explained Captain Lisa Jones of the Phoenix Fire Department.
“We’re honored to have worked with Mayor Gordon’s office and the Phoenix Fire Department for six years now and hope our efforts pay dividends in raising awareness of the importance of replacing old smoke alarms,” explained Jim Osborn.
Residents wishing to participate are encouraged to visit the following locations on October 8th:
Yogurtology Yogurtology
Kierland Village Center Shea Scottsdale Center
6501 E. Greenway Parkway, #150 10749 N. Scottsdale Road, #103
Scottsdale, AZ 85254 Scottsdale, AZ 85260
Yogurtology
Scottsdale Fashion Square
7014 E. Camelback Road, #545
Scottsdale, AZ 85251
Phoenix Marketing Associates currently manages social media marketing, PR and email marketing campaigns for the three Scottsdale Yogurtology locations.
About Phoenix Marketing Associates:
Phoenix Marketing Associates works with small to medium sized businesses across North America to provide targeted and results driven marketing solutions on a contract basis within any budget. Their consultative approach allows for a thorough needs analysis which translates into an effective marketing and online PR strategy that saves their clients time and money while providing maximum exposure.
By assigning a team of qualified professionals to each individual situation and utilizing the most current communication and online demand generation technologies, Phoenix Marketing Associates enables businesses to achieve Fortune 500 results on an entrepreneurial budget. For additional information, please visit http://www.PhoenixMarketingAssociates.com
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Media contact:
Jason W. Jantzen
Phoenix Marketing Associates
602-282-0202
New Times Best of Phoenix 2011 Award for Restaurant Client, Tryst Cafe
PMA is thrilled to announce that our client, Tryst Cafe has been named a New Times Best of Phoenix winner in two categories: Best breakfast in N. Phoenix and Best use of green beans!
Tryst Cafe burst onto the scene late last year and has been an immediate hit with the foodie crowd because of their fresh, organic fare, unique menu and dedication to providing quality meals you can’t get anywhere else. Undoubtedly, their Hawaiian Breakfast menu item played a large role in putting them over the top–a must try!
Phoenix Marketing Associates currently performs several services for Tryst Cafe including social media campaign management and public relations duties–you can view a recent spot procured on Sonoran Living Live here.
TV Segment Secured for Phoenix Marketing’s Restaurant Client, Mama Gina’s Pizzeria
Mama Gina’s Pizzeria recently made an appearance on the popular Sonoran Living Live television show on ABC 15. Mama Gina’s was given two segments in which they demonstrated two of their popular, yet easy to make at home dishes. In tune with the upcoming Cardinals football season, and given the fact that they are located in Westgate, owner, Sami Khnanisho demonstrated an easy game day dish: The Breakfast Stromboli
Mama Gina’s is part of an ownership group which owns two other restaurants: Tryst Cafe and Sami’s Gyros. Phoenix Marketing Associates performs all marketing and PR functions for the three locations.
Twitter Marketing for Restaurants Mini-Case Study: Sami’s Gyros Real Time Results
Below is a screen shot example of our social media specialist, Amy Kundinger at work on the Sami’s Gyros campaign. By examining from the bottom-up, you’ll see the power of Twitter’s real time interaction at play on June 29, 2011. That morning, Amy tweeted out a typical lunch special from Sami’s Gyros which detailed the offering and directed followers to Sami’s Facebook account where they would see an image of the special. We use this technique a lot as you have the opportunity to expose the Twitter follower to your Facebook page as well and potentially gain a page like out of it.
Twitter follower “dimajanation” inquires about the special, Amy responds by elaborating on the special, demonstrating intimate knowledge of Sami’s menu, and “dimajanation” responds back with “awesome” since his question was answered.
That afternoon, “dimajanation” responds back, thanks us for the information and reaffirms that he did indeed visit Sami’s Gyros and had a fantastic guest experience.
PMA and our team of social media specialists follow a very structured program when managing social media campaigns for our clients which allows for regular posting to Facebook, several daily tweets on Twitter, real-time monitoring of mentions and proactive social engagement with followers. We take the time to truly understand your brand so we can effectively communicate your brand promise within the space of social media.
Sami’s Gyro’s is located at: 1158 W Washington St # 106, Tempe, AZ 85281
Big Week for Two of Phoenix Marketing’s Restaurant Clients
Great week for two of PMA’s restaurant clients: Tryst Cafe in North Phoenix and Ling and Louie’s Asian Bar and Grill in Scottsdale.
Tryst Cafe is celebrating a ribbon cutting ceremony this Thursday the 23rd from 5:00-7:00pm in conjunction with the North Scottsdale Chamber of Commerce (also a client) and Child Help. Enjoy delicious and natural food from the kitchen and organic spirits from the bar along with an organic tequila tasting as fellow members of the NSCC roll out and cut the red ribbon for their grand opening. Additionally, they will be holding a raffle to benefit Child Help–RSVP for this fun event here.
Ling and Louie’s Asian Bar and Grill is also celebrating a special event this Thursday from 6:00-9:00pm as they intorduce their new lineup of Signature Cocktails at a special release party. A well timed event since Thursday looks to be the hottest day so far this year, Ling and Louie’s has the solution to keep you cool with their new Signature Cocktails. 
Register at the door for this free event to win a cocktail dinner for four and gift cards from Ling and Louie’s while enjoying their new cool cocktails. After attending Tryst’s ribbon cutting, make it an evening and stop by Ling and Louie’s on Shea to wrap up the night–RSVP here.
PMA manages both restaurants’ social media campaigns as well as SEO, online marketing and PR both locally and nationally.
Tryst Cafe TV Spot Procured by Phoenix Marketing Associates
Recently, Tryst Cafe, a very popular North Phoenix restaurant was featured on FOX 10′s am morning show as a result of PMA’s first media push for Tryst. Featuring owner, Lisa Khnanisho and Chef Daniel, they artfully prepared one of their signature dishes: the Grilled Chicken and Goat Cheese Salad.
Tryst Cafe has received quite a bit of local media attention as of late including a feature in the New Times and an upcoming spread in Phoenix Magazine. Tryst Cafe features fresh, organic and natural fare all set in an upbeat, casual atmosphere. Tryst Cafe has hit a real sweet spot in tapping into Phoenix’s thriving foodie community, much through the social media campaign management efforts of PMA.
Restaurant PR Campaign Generates TV Spot for Ling and Louie’s
Client, Ling and Louie’s Asian Bar and Grill recently engaged Phoenix Marketing Associates to generate some local media attention for their restaurant centered around Chinese New Year 2011. Upon composing a vibrant press release detailing their special Feast of Fortune menu and lavish, traditional Chinese decorations for the event, we were able to secure a media spot on FOX 10 Arizona.
Kristin Alexander interviewed GM John Banquil who did a great job of discussing the unique menu items offered for their special celebration.
Celebrate Chinese New Year on Wednesday: MyFoxPHOENIX.com
Ling and Louie’s Asian Bar and Grill is owned by local restaurant ownership group, Desert Island Restaurants. Phoenix Marketing Associates currently manages their internet marketing, PR and social media campaigns for the locations in Scottsdale, Denver, Salt Lake City and Boise.
Internet Marketer, Doozy of a Deal, Hits 10K in Donations
Popular, Scottsdale based “deal of the day” online marketing website crests $10,000 in donations to Arizona schools and charities.
DoozyofaDeal.com recently hit a significant milestone by being the first local, Arizona based “deal of the day” website to give $10,000 to area schools and non-profits. Hitting this mark is especially notable considering they launched only eight months ago.
DoozyofaDeal.com markets to the local Phoenix area by offering 50% to 80% off deals from popular restaurants and service providers via an email subscription and through social media marketing efforts. Their philanthropic model provides for 7.5% of every deal to be donated back into the community.
DoozyofaDeal.com has championed this effort by aggressively growing their subscriber base of self-proclaimed “Doozies” and by making great strides in expanding their base of schools and local non-profits to include organizations like Phoenix Children’s Hospital, AZ R.E.S.C.U.E. and the Arizona Humane Society.
Andi Barness, President of DoozyofaDeal.com comments, “We’re absolutely thrilled with the rapid success we have experienced in such a short period of time. It’s a real testament to our overall business model and it proves that at the end of the day, our Doozies love giving back to their community!”
Restaurant Marketing Video Shot at Ling and Louie’s
Phoenix Marketing Associates’ client, Ling and Louie’s Asian Bar and Grill, an up and coming Asian restaurant franchise, shot a promotional video today aimed at marketing the restaurant to the general public and to potential restaurant franchisees. 
Ling and Louie’s is a dynamic brand with a very unique menu featuring a mix of traditional Asian and American cuisine or as some call it, “Asian Fusion.” Just as unique as the food is the culture and atmosphere of the restaurant chain, appropriately branded “Not for Boring People,” which management sees as being a real point of differentiation when restaurant franchising efforts accelerate in 2011.
Desert Island Restaurants, Ling and Louie’s Scottsdale, AZ based parent company is no stranger to restaurant marketing as they own several franchised entities including two Macaroni Grills, five Ruth’s Chris Steakhouses, and a self branded Thaifoon Restaurant. Ling and Louie’s currently has one corporate location in Scottsdale, with one franchise in Chandler, AZ and two in Denver, CO.
Phoenix Marketing Associates currently aides in managing Ling and Louie’s marketing efforts which include search engine optimization, website content creation, social media marketing and public relations.
Jason Jantzen, founder of Phoenix Marketing Associates has previously expanded two North American distribution networks, one of which resulted in over 600% growth in conjunction with a licensing initiative with the top teams and drivers of NASCAR.